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About Us

Kwality Wall's, PROUD SPONSOR OF THE WORLD HAPPINESS REPORT 2025 OUR HAPPINESS MANIFESTO

Happiness!

What is it? Where is it? How can I feel it…more often?

Is it who I happen to be? Where I live? What I earn? What I can buy?

Happiness feels elusive. And as a world we are getting more unhappy by the day.

The good news is, we can change this.

Because we’re looking for happiness in the wrong places.

See, happy isn’t something I am.

Happy is something we can all do!

Because we all have a superpower. Too few of us use it. But, we all have it.

Every day we’re alive, we can make happier choices.

Happiness choices that are not about me as an individual, but about us… the people we live among.

Science shows that it’s the choices we make in our communities that make the happiest difference.

We’re Kwality Wall's ice cream, we know all about happy choices!! We want to make, other, happier choices too.

Simple everyday choices which add up and spread, to make our communities happier and make us happier too!

So, it’s up to us folks. The superpower is in us.

Let’s start making happier choices together.

Let’s make our world a happier place one street at a time!

WORLD HAPPINESS REPORT

Kwality Wall's and the World Happiness Report 2025

Around the world, Kwality Wall's creates moments of happiness every day for people in communities everywhere – and is celebrating this through the official sponsorship of the UN Sustainable Development Solutions Network (SDSN) World Happiness Report – which can be read here.

Kwality Wall's has brought people together over ice cream, spreading happiness through social connection. The sponsorship is the latest step in the brand’s commitment to raising national happiness levels and is part of Kwality Wall's ambition to highlight the importance of social connections between people as a driver of happiness levels.

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